Diminishing Marginal Utility – The Gamer’s Bane

Without constant and original stimulus, people become bored very quickly. Yet somehow, video games keep some players engaged for hundreds of hours while offering relatively similar content throughout. How is it that developers manage to keep players glued to their screens for so long, when it is in our nature to eventually lose interest? I believe the answer lies in one of the textbook’s most … Continue reading Diminishing Marginal Utility – The Gamer’s Bane